THE UBER-COOL BIRKENSTOCK – IT’S A THING!

JUST IN: BIRKENSTOCKS BY RICK OWENS

Admit it – you love your trusty Birkenstocks but you wouldn’t be seen dead in them. So would it surprise you to hear that Birks are having a moment? Suddenly these world-famous slip-ons – proudly ugly and secretly loved by millions – are indisputably cool, and for this we must thank the creative genius of American designer Rick Owens. The partnership between Owens and Birkenstock is the first official high-fashion collaboration for Birkenstock, and fans of the brand will be relieved to hear there has been no compromise on quality or function. The full leather footbed lining has not been touched, the comfiness remains unchanged, and the new shoes look every inch like Birkenstocks. Yet there’s an edginess to the Owens iterations that makes them strangely compelling. Think Birks with a pagan, primal vibe. The straps on some have been elongated. Some models are made from shaggy cowhide while others are crafted from army felt, suede or full-grain
leather. Are these shoes still eccentric? You bet. In the most desirable possible way. This is footgear you look great in while also being comfortable. Which is why we’re desperate to grab a pair, dress it up with thick Birky socks and take a walk outdoors – not just to the paper shop before beating a hasty retreat back to our homes, but to places where we can linger and be seen.